2007 Milestones
- PepsiCo signs Maria Sharapova for International endorsement of Gatorade and Tropicana
- Tropicana launches Tropicana Healthy Heart with Omega-3s, the first national orange
juice to include omega-3s
- Ruffles unveils new packaging to reflect its switch to 100% pure sunflower oil
- PepsiCo announces new Diversity & Inclusion Leadership Award inspired by Steve
Reinemund
- Mountain Dew and AMP Energy sponsor the Winter X Games
- Aquafina launches Aquafina Alive - a low calorie, vitamin-enhanced water beverage
- Quaker Oats debuts new Quaker Life Chocolate Oat Crunch Cereal
- Flat Earth Fruit and Vegetable Crisps hit stores nationally
- Fritos Corn Chips celebrates 75th Anniversary with retro packaging
- Near East celebrates its 45th Anniversary with a recipe contest
- Tropicana launches Tropicana Fruit Squeeze, a 20-calorie drink with real Tropicana
fruit juice
- Lay's launches 'Share the Joy' program to help the Make a Wish Foundation raise
funds
- Pepsi-Cola North America launches Diet Pepsi MAX
- Oh Boy! Oberto brand debuts 100-calorie Jerky Bites in Original Beef and Teriyaki
Turkey flavors
- IZZE Launches IZZE Esque, a low-calorie, nothing artificial beverage in three flavors:
Sparkling Mandarin, Sparkling Black Raspberry and Sparkling Limon.
- Propel unveils new 'Fit Has a Feeling' campaign and New Powder Packets for On-The-Go
- New Quaker Mini Delights launches offering great taste and portion control in a
satisfying serving of mini snack cakes
- Diet Pepsi Jazz introduces new Caramel Cream flavor
- Grandma's Cookies offering limited-edition flavors for spring: Iced Lemon and Sugar
flavors
- PepsiCo launches Smart Spot Dance! Initiative with celebrities Mario Lopez and LaChanze
to help African American and Hispanic families lead healthier, more active lifestyles
- Walkers is the first major food brand in the world to display a carbon footprint
reduction logo on its packs
- SoBe Beverages launches SoBe Essential Energy
- PepsiCo Announces 25% Dividend Increase and Raises Share Repurchase Target; Nooyi
Assumes Chairman Title
- EPA Names PepsiCo 2007 ENERGY STAR(R) Partner of the Year
- PepsiCo Makes Largest Corporate Purchase of Renewable Energy Certificates
- Pepsi launches "Design Our Pepsi Can" National Promotion
- Tropicana unveils New Organic Line - Tropicana Organic
- QTG facility earns an Energy and Environmental Design (LEED) "Gold" certification
from the U.S. Green Building Council
- PCNA and Frito-Lay launch "Shrek the Third" National Summer Promotion
- Indra Nooyi receives the Outstanding American by Choice Award
- PepsiCo makes Fortune magazine's '100 Best MBA Employers' list
- Diet Pepsi Launches New Look, New Ad Campaign and New Attitude - Diet Pepsi's "More
Cola Taste"
- Pepsi, Diet Pepsi and Mountain Dew topped the 2007 Brand Keys Customer Loyalty Engagement
Index which tracks consumers' relationships with brands
- PepsiCo joins U.S. Climate Action Partnership as part of its commitment to sustainability
- Lipton introduces Lipton PureLeaf
- EPA Honors Frito-Lay's Jonesboro facility for its sustainability efforts to conserve
energy and resources
- Cold Stone Creamery and Mountain Dew Join Forces to Introduce Dew Iced
- Mountain Dew Unveils unique, limited edition aluminum bottles
- Tostitos introduce Flour Tortilla Chips and two new Dairy Dips Nationwide
- PepsiCo named a 2007 Working Mother 'Best Company for Multicultural Women'
- PepsiCo wins two awards -- Best Environmental/Wildlife Campaign and Best Cause Marketing
Event -- at Fifth Annual Cause Marketing Halo Awards
- Frito-Lay teams up with the Make-A-Wish Foundation to help children with life-threatening
diseases
- Dunkin' Donuts launches SoBe Energy Coolatta
- Pepsi wins Webby Award for its execution of the "Best Sports Website"
- PepsiCo and Pepsi Americas, Inc jointly acquire Sandora, a Leading Juice Company
in Ukraine
- PepsiCo earns spot in Black Enterprise Magazine's '40 Best Companies for Diversity'
- Lay's and Doritos Campaigns win Top PR Awards
- Doritos 'Crash the Super Bowl' program Wins International Advertising Award at the
International Advertising Festival